Broadcasting in Tay- Nung Language in Viet Nam

Author: Nguyen Thi Nhung, Nguyen Thi Minh (Thai Nguyen University)
Speaker: Nguyen Thi Nhung, Nguyen Thi Minh
Topic: Language Socialization
The (SCOPUS / ISI) SOAS GLOCAL CALA 2019 General Session


Broadcasting and television are two popular types of media, with more audience than other types of media in Viet Nam today. Tay-Nung is a common language of two ethnic groups with the largest population of ethnic minorities in Viet Nam. Research on broadcasting and television in the Tay-Nung language is an importance research, involving both the journalism and the science of language. On the basis of surveys on the state of broadcasting in Tay-Nung language and the attitude, needs and aspirations of Tay and Nung ethnic on this activity, this article aims to describe and evaluate the current status of broadcasting in the Tay-Nung language, thereby proposing ways and means to improve the efficiency and effectiveness of broadcasting in Tay- Nung language.
The main methods used in this study are scientific observation method, the sociological survey method (interview, discussion, investigate by questionares), method of description (analytical, statistics, classification, systematization means) and comparison method. Research data is collected from relevant documents and from the use of sociological survey methods. The subject of the article is broadcast in Tay-Nung language activities in Viet Nam at the present. This subject is considered in the following aspects: the places, the levels of broadcasting and television; the choice and use of language / dialect; attitude, needs and aspirations of the recipients and some ways and solutions to be implemented.

Research results of the project will help Ministry of Information and Communication, radio and television have specific suggestions on the choice of type, level of communication; Language / dialects, the use of language associated with the local need to communicate in the Tay-Nung language in Vietnam recently. At the same time, the State of Viet Nam has also suggested the development of policies related to communication in ethnic minority languages.
Raising effectiveness of broadcasting in Tay-Nung language will contribute to preservation of language and culture; improve quality of life for Tay and Nung ethnicity and contribute to sustainable development of nations and nations in the renewal period. To improve the research, the State, the Ministry of Information and Communication should the State and the Ministry of Information and Communications should pay attention to timely guidance, each agency and all the broadcasters need to have enthusiasm, effort.

Results will contribute to studies on communication in ethnic minority languages in Viet Nam or on communication in Tày Nùng in Southeast Asia.

Keywords: Broadcasting, Tay- Nung Language, Viet Nam